Qualified buyers.
High-ticket ready.
We deploy an Australian-led outbound unit that activates every VIP registration within minutes of submission, reactivates aged pipeline between stage releases, and delivers pre-qualified, budget-confirmed buyers into your display suite — not curiosity walk-ins.
You launched. 200 registrations came in. 40 got called.
Launch events generate genuine buyer intent in a 48–72 hour window. After that, the same buyers are being contacted by competing projects. Without a system that activates every registration within minutes of submission, you are funding your competitors' pipeline.
Your display suite costs $15k a month. Tyre-kickers cost more.
An unqualified walk-in — someone without confirmed budget, finance readiness, or genuine purchase intent — takes 45–60 minutes of your best sales agent's time. That's time not spent closing a $1.4M two-bed from a buyer we already know is ready. We qualify before anyone steps through the door.
Stage 2 opens in 8 weeks. Stage 1 buyers haven't been nurtured.
Presales momentum compounds or it collapses. Buyers who registered for Stage 1 with genuine interest are at peak disengagement by week 8 if the only contact they've received is an automated email sequence. A structured human follow-up programme keeps them warm, moves them forward, and protects your pipeline going into the next release.
VIP Registration Reality
You spent six figures on the launch. The follow-up cost nothing — and still didn't happen.
This is what a typical 300-registration VIP list looks like 30 days after a project launch. It is not a worst-case scenario — it is the industry norm.
Typical 300-registration VIP list — 30 days post-launch
Called within 24 hours of registering
Buyers who received a personal call during peak intent
54
registrations
Followed up 2+ times after first contact
Registrations that received any form of systematic nurture
66
registrations
Received a launch email only — no personal contact
Went into the nurture sequence. Never spoken to a human.
75
registrations
Never contacted after the registration confirmation email
Buyers with genuine interest who received zero human outreach post-launch
105
registrations
At an average sale price of $1.2M, those 105 uncontacted registrations represent $126M in potential presales revenue that received zero human outreach.
The buyer who registers at 9pm on a Saturday gets a call by 9:05.
Standby monitors your inbound registration sources around the clock. Launch events, comparison sites, campaign pages — the moment a buyer expresses interest, an Australian caller is dialling. Not Monday morning. Now.
< 5 min
From enquiry to first call
Every lead. No exceptions.
400%
Higher booking rate vs 1-hour delay
MIT Lead Response Management Study
100%
Of all enquiries contacted
Zero dropped leads
7–12×
Follow-up attempts per prospect
Until outcome is reached
Registration lands — Standby fires within minutes
The moment a buyer registers on your project portal, comparison site, or campaign landing page, our system triggers. The first call is placed while their intent is at its highest — not the next business day when your sales team has worked through the queue.
First contact under 5 minutes. Every registration.
Calling within 5 minutes of a registration is 400% more likely to result in a booked display suite appointment than calling an hour later. On a $1.4M off-the-plan apartment, that window is the difference between a deposit and a cold contact.
7–12 follow-up attempts until we have an outcome
A buyer who registered at your launch event and didn't answer the first call hasn't lost interest — they're busy. We follow up systematically across call windows and SMS until we have a confirmed appointment, a callback time, or a clear disqualification.
Every outcome logged to your CRM in real time
Booked, callback, disqualified, or uncontactable — all written directly into Salesforce, HubSpot, or your project CRM as structured notes and status updates. Your sales team sees the full picture before anyone steps into the display suite.
Off-the-Plan Compliance
Exactly what our callers do — and exactly what they don't.
Callers do
- Confirm the buyer's genuine interest in the project and specific product type
- Establish budget range, purchase intent, and timeline to commit
- Identify whether they are purchasing owner-occupied or investment
- Confirm who the decision-makers are and get both on the appointment
- Book a specific display suite appointment with full buyer context captured
- Log outcome, buyer profile, and notes directly to your project CRM
Callers don't
- Discuss contract terms, cooling-off periods, or sunset clauses
- Quote sale prices, price per sqm, or make comparative pricing statements
- Describe finishes, inclusions, or specifications — that's your display suite's job
- Comment on body corporate estimates, levies, or rental yield projections
- Make representations about the project, developer, or completion timeline
- Present themselves as the developer, project sales team, or as a licensed agent
Our callers qualify intent and book appointments. Every representation about the project — finishes, pricing, terms, timeline — is made by your licensed sales team in the display suite, where it belongs. We protect that boundary on every call.
The Execution Gap
Where your presales momentum goes quiet.
The difference between a project that sells out in Stage 1 and one that bleeds into Stage 2 is rarely the product. It's what happens to the registrations after the launch event.
VIP registrations contacted within 24 hours of launch
The average development project contacts roughly 18% of VIP registrations within the first 24 hours — the peak window when buyer intent is highest. The remaining 82% receive an automated email sequence while competitors with faster follow-up systems secure the same buyers' attention first.
Follow-up attempts per registration before abandonment
Most sales teams make 1–2 attempts before a registration is considered cold and deprioritised. We follow up 7–12 times with structured intervals — calls, SMS, and timed callbacks — until we have a confirmed outcome. The buyer who doesn't answer on Tuesday often picks up on Thursday morning.
Display suite appointments from VIP list within 30 days
The industry benchmark for converting a VIP registration into a display suite appointment within 30 days of launch sits at approximately 12–15%. Our systematic follow-up consistently reaches 35–40% of the same list — the only difference is contact frequency and qualification rigour.
Development Stage Tracker
Where in your pipeline is revenue leaking.
Map your current pipeline across the five presales stages. See exactly how many buyers are dropping at each gate — and what that drop-off is worth at your sale price.
Project assumptions
Pipeline output
Projected settlements
61
Projected revenue
$73.2M
Sales commission
$1.5M
Revenue leaking from pipeline
$286.8M
Tap any stage above to adjust conversion rates.
Stage Release ROI Calculator
What systematic follow-up returns on a single stage release.
The only variable between 13% and 38% display suite conversion from your VIP list is follow-up consistency. Enter your stage release numbers to see the gap.
Your stage release
Industry benchmark: projects without a systematic follow-up system convert approximately 13% of VIP registrations to display suite appointments. With Standby, that rate reaches 38% within 30 days.
Side-by-side comparison
Without system
33
display suite appts
With Standby
95
display suite appts
Additional display suite appointments
+62
Additional projected settlements
+18
Additional presales revenue
$21.6M
Commission on that gap: $432k
The Handover Difference
Your sales team walks in knowing who they're dealing with.
The same Newstead registration — two very different conversations. One is a walk-in from a cold list. The other is a pre-qualified cash buyer your sales team is set up to close.
The raw registration
What most display suites work from
The Humm&Buzz handover
What your sales team receives before Saturday
How It Works
A presales unit running alongside your sales team.
Four operational pillars that activate from the moment a registration lands. No management overhead. No payroll liability. No weekend coverage gaps.
Registration-to-call in under 5 minutes
Your comparison site listing, project portal, and campaign pages are all monitored in real time. The moment a buyer registers, Standby triggers. Not tomorrow morning — within minutes of their submission.
- Real-time monitoring across all registration sources
- Sub-5-minute first contact on every registration
- Weekend and after-hours coverage — launches don't stop at 5pm
Buyer qualification for high-ticket commitments
Off-the-plan is not an impulse purchase. We qualify on budget, purchase type (owner-occupied vs investment), finance readiness, and decision-maker presence — before anyone steps into your display suite.
- Budget range and purchase type confirmed
- Cash vs finance vs SMSF established upfront
- Both decision-makers confirmed before booking
Off-the-plan compliant on every call
Our callers identify interest and book appointments. They never discuss contract terms, pricing specifics, finishes, body corporate estimates, or project representations. Every call is within the boundaries of your legal obligations.
- No off-the-plan representations made
- No pricing, inclusions, or specification discussion
- Compliance briefed per project and per state
Display suite handover that closes deals
Every appointment is accompanied by a structured brief: buyer motivation, product preference, budget, competing projects in consideration, and the specific angle your sales team needs to open on.
- Motivation, budget, and product preference captured
- Competing project activity flagged if disclosed
- Confirmed appointment synced to Salesforce or HubSpot
Common Questions
The questions a sales director should ask before committing.
Compliance, CRM integration, volume capacity, and what happens to buyers who've gone cold. Direct answers — no hedging.
Ready when you are
Secure your presales without the HR nightmare.
No lock-in contracts. No offshore callers. No compliance risk. Deploy a presales outbound unit into your next stage release and stop letting high-intent registrations go cold.